I have always been fascinated and amused by the way wine aficionados use the English language. They even have a (Greek-based) word for themselves – although possibly not the same word that non-experts would use to describe them.
I like the descriptive nonsense that’s sometimes written on the labels. I won’t quote specific examples here, but invite you to have a quick look at the fructuous verbiage next time you pick up a bottle. I usually ignore it. But, faced with the choice “Drink now” or “Lie down”, I will do both, in that order.
Today I found a new one, on a bottle of Rioja (it was only a Tesco Rioja, but still a Rioja). “Store in a cool, dark place.” That’s a trendy jazz club, right? “To enjoy this wine at its best, drink within 2 years of purchase.” Oh no – special effort required! “Once open, drink within 2 days.” OK, that I can do.
I may not know much about wine, but I know what I like.